About hero

About Us

The official tourism brand for Bury St Edmunds and the surrounding area.

The official tourism brand for Bury St Edmunds

Bury St Edmunds and Beyond is the official tourism brand for Bury St Edmunds and part of Our Bury St Edmunds BID. The brand was developed in 2017 to promote Bury St Edmunds and the surrounding area as a visitor destination with the aim of increasing overnight stays.

Our founding Destination Partners include: West Suffolk Council, Bury St Edmunds Town Council, Our Bury St Edmunds BID, St Edmundsbury Cathedral, Greene King, National Trust, Bury in Bloom, and Gough Hotels.

Through digital marketing using a combination of fresh, new and engaging content, social and PR, both paid for and earned, plus campaigns, we drive visitors to the website, the official tourism website for the area, as a one-stop-shop resource to research their next trip.

Bury St Edmunds and Beyond Launch

The launch of Bury St Edmunds and Beyond in 2017

Marketing Bury St Edmunds as a Visitor Destination

We work closely with the county's marketing organisation and brand Visit Suffolk and the regional body Visit East of England (which in turn works with Visit England and Visit Britain) to make the most of marketing opportunities to promote the Bury St Edmunds and Beyond area.

Plus we work to cross promote our area with our counterparts in Suffolk and beyond.

As well as marketing, we keep our tourism members regularly updated with the latest industry news and initiatives which they can use to promote their business to tourists.

Bury St Edmunds Abbey Gardens family 736x376

Tourism benefits the local economy

The Bury St Edmunds’ tourism economy is worth more than £53.6million and supports over 1,000 jobs.

Since Bury St Edmunds and Beyond started in 2017, the value of tourism to the local economy has risen by £6.3million. The number of trips increased by 17% and total visitor spend (overnight and day) increased by 13.3%! Plus there has been an additional £10million of investment into local hotels with hoteliers confident in a growing sector.

Latest figures from the town’s tourism brand Bury St Edmunds and Beyond, show over half a million people a year now visit the Bury St Edmunds and Beyond website to plan their next trip with 1.2million page views.

Bury St Edmunds aerial view 736x376

Contact Us

If you a tourism business interested in joining us as a member please email info@burystedmundsandbeyond.co.uk

If you are a visitor looking for further information to plan your next visit to Bury St Edmunds and Beyond please visit our Visitor Services page.

Welcome to Bury St Edmunds Sign credit Sue Warren 736x376
Bury St Edmunds Powered by DestinationCore