Bury St Edmunds Town Centre Gift Card Launched

This initiative from the Business Improvement District (BID) organisation works in the same way as buying a gift card for any individual retailer, but can currently be used in more than 40 different outlets in the town centre from jewellers to cafes and gift shops to galleries, with more businesses signing up every week. It’s the first town centre card of its kind in Suffolk.

As well as giving a vast selection of spending options the card is Mastercard-based allowing users to purchase with confidence. And not only does buying an Our Bury St Edmunds Gift Card take the uncertainty out of present buying, it’s also helping to support all the businesses that make Bury St Edmunds a unique shopping or eating out destination. It’s additionally an ideal way for businesses in the town to reward their staff at Christmas, while continuing to support the local economy.

Chief Executive of Our Bury St Edmunds Mark Cordell said: “By purchasing and using this gift card it’s another easy way to help keep our local businesses going in what’s been some of the most challenging circumstances in living memory. A wide range of BID member businesses have already signed up, so recipients of the Our Bury St Edmunds Gift Card can currently spend it on anything from a unique gift from an independent shop to a romantic dinner at The Angel or even taking the family to a film at the Abbeygate Cinema followed by a burger at McDonalds. It’s the versatility of the card that makes it such a great gift this Christmas.”

The full amount on the Our Bury St Edmunds Gift Card does not need to be spent all at once, and it’s simple to check online how much balance is left, where it’s previously been spent and where it’s accepted, with the number of businesses signing up growing all the time. It can be purchased safely online or for information about other ways to buy, contact Our Bury St Edmunds on 01284 766258.

The card has been developed by Miconex which has developed similar projects for over 40 towns, cities and regions in the UK. Managing director of Miconex Colin Munro said: “The Our Bury St Edmunds Gift Card will keep money locked into the local economy, supporting local businesses and local jobs at this vital time. It’s a safe and easy way to gift. With the Bury St Edmunds Gift Card, the whole town becomes like one department store, and it encourages people to be more experimental and try new shops and services. Most cards received as Christmas gifts will be spent in January through to March, which really helps businesses at what is usually a quiet time of the year.”

For more information or to buy the card online visit www.ourburystedmunds.com